AVERILL CREEK VINEYARDS IDENTITY AND PACKAGING

Averill Creek Label Design

A beautiful estate grown and produced winery located on the sloping hills of Mt. Prevost on Vancouver Island. The owners desired that the mountain be a prominent feature in the design. The illustrated image is the view of Mt. Prevost from Cowichan Bay at dusk. This portrays the beautiful scenery that surrounds the winery and the energy it embodies. Each label is colour coded with the sunset and ocean reflecting the label base colour. Silver foil is used in the logo to add a premium feel. Silver Stelvin caps are printed with the mountain silhouette and Averill Creek name. Due to the nature of the design these labels are printed on a digital press to ensure smooth gradients and consistent colour. I created all brand identity, wine labels, advertising and POS materials.